1.
Wilmer Alberto Pachau Torres, Luis Miguel Romero Echevarria, Fernando Emilio Escudero Vilchez, Silvia Liliana Salazar Llerena, Clefort Bachan Alcantara Cuadrado, Wilfredo Pablo Quiroz Cristóbal, et al. Impact of brand positioning on customer loyalty: A systematic review. ijmtlm [Internet]. 2024 Nov. 20 [cited 2025 Dec. 5];27(4s):203-12. Available from: http://ijmtlm.org/index.php/journal/article/view/840